Magic House to make permanent appearance in St. Louis city

ACADEMY — Instead of driving miles for the type of fun, learning and excitement that the Magic House in Kirkwood offers, St. Louis city residents will soon have no farther to go than the Academy neighborhood.

Magic House officials this week announced that a satellite location will permanently appear at 5127 Delmar Blvd., just two blocks west of Kingshighway Blvd. It will be housed on the second floor of MADE (Makers, Artists, Designers, Entrepreneurs) STL, a 32,000 sq. ft. facility for artists, designers, and entrepreneurs to learn, create and connect with the community.

Coined Magic House @ MADE, the popular kid’s attraction extension is the brain-child of Glass Factory and Square co-founder, Jim McKelvey, and the Cortex Innovation Community. The collaboration supports the museum’s mission to “engage children with experiences that spark imagination, pique curiosity, enhance creativity and develop problem-solving skills in a place of beauty, wonder, joy and magic.”

The city location will occupy 7,000 sq. ft. of interactive discovery space, divided into the four areas: a maker’s workshop, artist’s studio, designer’s lab and entrepreneur’s marketplace.

This new STEM (Science, Technology, Engineering, Math) is designed for 6-13-year-olds. They will be able to design for a 3-D printer, be introduced to robotics, learn silk screen and paint on a digital easel, among other offerings.

The museum is first major St. Louis County kids’ attraction to set up shop at a predominately African-American St. Louis city location.

“It’s about time somebody did something for in the city,” said Rodger McDaniel, who has two grandchildren who are young enough to partake. “Come closer — we don’t bite,” he continued, laughing.

Beth Fitzgerald, president of The Magic House, said that in addition to reaching new children and families, a commitment to providing free services for children in need will be met through partnerships with schools, libraries and community organizations.

“We are thrilled to have a permanent extension of Magic House brand in the city of St. Louis,” Fitzgerald said.

In addition to exhibit space, a large classroom will provide programming for school field trips, after-school workshops and weekend birthday parties beginning in August.

Summer camp registration is currently underway for weeklong camps June 10 through August 2.  A preview “Playdate” at the museum will take place from 5-7 p.m., Monday, May 20.

18th Ward Alderman, Jesse Todd, said, “our kids need activities this, we look forward to it coming.”

Admission is $5 per person over the age of 1 and parking is free. Memberships will be available, offering families unlimited admission opportunities. Hours of operation at the satellite will be consistent with The Magic House’s Kirkwood location, allowing for groups to experience guided field trip tours during the school year, prior to public visiting hours.

Summer Hours are Monday through Thursday, 9:30 am to 5:30 pm; Friday: 9:30 am to 8 pm; Saturday: 9:30 am to 5:30 pm; and Sunday: 11 am to 5:30 pm.

School Year Hours are Tuesday through Thursday, 12 pm to 5:30 pm; Friday: 12 pm to 8pm; Saturday, 9:30 am to 5:30 pm and Sunday, 11 am to 5:30 pm.

Interested families may register online at www.magichouse.org/MADE.

Bill Beene

Author: Bill Beene

Bill Beene was born and raised in north St. Louis. He has been a journalist for 12 years. He enjoys cooking and roller skating. He lives in the historic Ville neighborhood.

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